Waffa Munayyer

Senior Studio & Production Leader | End-to-End Creative Operations, Post-Production Governance & Scalable Brand Content

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I am a studio and production executive with 25+ years of experience leading integrated creative operations across photography, video, and post-production within both global media organizations and in-house brand studios.

 

Most recently, I led large-scale internal studio production supporting enterprise brand initiatives — owning the full content lifecycle from concept through final asset delivery across multiple platforms and channels.

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I specialize in translating creative vision into executable production strategies — aligning scope, budget, talent, tools, and timelines to deliver high-quality, on-brand content at scale. Operating at the intersection of creative excellence and operational discipline, I build structured workflows, enforce quality standards, and implement systems that improve speed, consistency, and cross-functional transparency.

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My experience includes:

• Leading multidisciplinary studio, production, and post-production teams with clear accountability and performance standards

• Owning production budgets, vendor ecosystems, freelance networks, and resource planning

• Designing scalable workflows across shoot production, editing, motion, finishing, and asset governance

• Driving operational discipline across modern tools and DAM environments

• Partnering closely with Brand, Marketing, Creative, and Digital teams to ensure alignment between creative intent and execution. 

 

I bring a hands-on production mindset, paired with enterprise-level operational leadership — enabling teams to consistently deliver premium content efficiently, responsibly, and at scale.